This policy tells you, among other things, what information we gather from you, how we may use or disclose that information and our efforts to protect it. Please read this policy carefully, and feel free to contact us at email@example.com if you have any questions regarding its contents.
What information do we collect?
We collect information from you when you register on the site, place an order, enter a contest or sweepstakes, respond to a survey or communication such as e-mail, or participate in another site feature.
When ordering or registering, we may ask you for your name, e-mail address, mailing address, phone number, credit card information or other information. You may, however, visit our site anonymously.
We also collect information about gift recipients so that we can fulfill the gift purchase. The information we collect about gift recipients is not used for marketing purposes.
Like many websites, we use "cookies" to enhance your experience and gather information about visitors and visits to our websites. Please refer to the "Do we use 'cookies'?" section below for information about cookies and how we use them.
do we use your information?
We may use the information we collect from you when you register, purchase products, enter a contest or promotion, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
To personalize your site experience and to allow us to deliver the type of content and product offerings in which you are most interested. For example, we may associate your personally identifying information with information we collect about your preferences and activities at the site, such as the particular pages you request at the site and purchases or other transactions you effect through the site. We may vary the content you receive in future visits to the site based on your preferences and activities.
To allow us to better service you in responding to your customer service requests.
To quickly process your transactions.
To administer a contest, promotion, survey or other site feature.
If you have opted-in to receive our e-mail newsletter, we may send you periodic e-mails. If you would no longer like to receive promotional e-mail from us, please refer to the "How can you opt-out, remove or modify information you have provided to us?" section below. If you have not opted-in to receive e-mail newsletters, you will not receive these e-mails. Visitors who register or participate in other site features such as marketing programs and 'members-only' content will be given a choice whether they would like to be on our e-mail list and receive e-mail communications from us.
How do we protect visitor information?
We implement a variety of security measures to maintain the safety of your personal information. We use industry-standard encryption methods to transmit your personal registration information from your computer to ours across the Internet, and we restrict access to any transactional portions of our site to computers running web browsers that support Secure Socket Layer ("SSL") protocol.
Please remember that you play a valuable part in security as well. Your password to access our site, which you select at registration, should never be shared with anyone and should be changed frequently. And, after you have finished using our site, you should log off and exit your browser so no unauthorized persons can use our site with your name and account information. Remember that any information you voluntarily disclose on-line in any news or message postings, discussion groups or chat rooms may be collected and used by others without your permission. Furthermore, if you provide any information to parties who operate Web sites that are linked to or from our site, different rules may apply to their collection, use or disclosure of your personal information. We encourage you to review these sites’ policies before revealing any sensitive or personal information.
Regardless of the precautions taken by you or by us, "perfect security" does not exist on the Internet. We cannot ensure or warrant the security of any information you transmit to us, and you transmit such information at your own risk.
Do we use "cookies"?
We may contract with third-party service providers to assist us in better understanding our site visitors. These service providers are not permitted to use the information collected on our behalf except to help us conduct and improve our business. You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser (like Netscape Navigator or Internet Explorer) settings. Each browser is a little different, so look at your browser Help menu to learn the correct way to modify your cookies. If you turn cookies off, you won't have access to many features that make your site experience more efficient and some of our services will not function properly. However, you can still place orders over the telephone by contacting customer service at 1-855-3RD-RAIL (373-7245).
Do we disclose the information we collect to outside parties?
We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide you with advance notice, except as described below. The term "outside parties" does not include Third Rail Mobility, LLC. It also does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety.
However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
Finally, we may disclose information to fulfill certain legal and regulatory requirements or if we believe, in good faith, that such disclosure is legally required or necessary to protect others’ rights or to prevent harm.
How to opt-out, remove or modify information provided to us
You may choose to restrict our use of your information to maintaining your account and/or registration on the site, or prohibit our disclosure of your information to others, by contacting us and directing us to impose such limits. If you do not wish us to provide your information to third parties, or otherwise wish us to restrict the use or disclosure of your information, please send us an e-mail at firstname.lastname@example.org. Notwithstanding anything to the contrary herein, we may disclose information to the extent required by law or to the extent we believe it is necessary in order to avoid harm to a person.
At any time after
you have logged on to our site, you may contact us at
email@example.com to request access to information we have
collected regarding you or your business or to notify us of changes
to such information. If you request any such changes, we will contact
you by email or fax to confirm those changes. Once confirmed, any new
item of information will replace the corresponding information
Third party links
In an attempt to provide you with increased value, we may include third party links on our site. These linked sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these linked sites (including if a specific link does not work).
Changes to our policy
It may be necessary from time to time for us to modify this policy to reflect changes in the way we collect and use information or changes in privacy-related laws, regulations, and industry standards. Accordingly, we reserve the right to change this policy at any time by posting the revised policy on this web site. Data will be handled in accordance with the policy in effect at the time the data is used, subject to the user’s right to opt out of revisions to this policy implemented since the data was first collected.
Special Policy on Information Regarding Teens (persons 13 to 17 years of age)
Teens are required to provide the e-mail address of a parent or guardian before submitting any personally identifiable information. A notification message is sent to the parent or guardian of all guests who identify themselves as being between 13 and 17 years of age, which discloses the information provided by the teen and allows the parent or guardian to be aware of and participate in the teen’s on-line experience.
Questions and feedback
We welcome your questions, comments, and concerns about privacy. Please send us any and all feedback pertaining to privacy, or any other issue to firstname.lastname@example.org.
Online Policy Only
Terms and Conditions
Please also visit our Terms and Condition section establishing the use, disclaimers, and limitations of liability governing the use of our website.
This policy was last modified on April 6, 2011.